Project summary
TUSCoach is a live education product that combines planning, repetition, focus, and analytics instead of reducing exam preparation to a timer.
The mobile app experience covers iOS and Android store access, while the website explains the product, free preview, and SEO-led landing journey.
The product language was simplified so candidates can understand the value, start path, and full-access flow from the first screen.
iOS + Android
Platform
tuscoach.com
Website
Store flow
Access
Services
- Product positioning and user journey
- iOS and Android app experience
- Live product website and landing structure
- App Store and Google Play direction flow
- SEO structure for TUS preparation searches
- Product visuals and screen presentation
Outcomes
- TUSCoach now has a clear product showcase across mobile app and website
- Candidates can see the 14-day preview, platform support, and full-access path in one flow
- Planning, focus, and performance screens make the core product difference visible on the web
Challenges
- Explain a daily study system to candidates under intense exam pressure without overwhelming them with feature lists.
- Unify iOS, Android, and web touchpoints under one product perception.
- Place store access, free preview, and full-access decisions into a trustworthy journey.
Approach
- Reworked the first website screen around the product promise, platform information, and store direction.
- Made planning, focus session, exam analytics, and badge screens visible in the product story.
- Structured SEO titles, sitemap, and product pages around TUS preparation search intent.
Stack
- Flutter mobile app
- Firebase infrastructure
- Next.js product site
- App Store + Google Play
- SEO + sitemap
Gallery
